Thursday, August 29, 2013

Do the work - don't cut corners

This is just a quick little thought about our writing.  Whether you're writing content for the web such as an article, blog, press release or your own website, creating a marketing piece or writing an investment presentation, I think it's wise to say never cut corners.

What we're writing is far too important and too permanent.  As stated in an article we published last week, the link to which is in a post from a few days ago, your writing makes the strongest impression.  And perhaps the most permanent one.

So take the time to write it out.  Don't try to save time or money by taking shortcuts.  Although your reader may not be a writer, they can still detect when something is not right.  If you've ever read an article that's been put through an article spinner, you'll know what I mean.

Just a little thought for the day.

Oh, and by the way, I would really appreciate your comments and questions.  I want this blog to be a valuable resource, so if there's anything you'd like to know, or would like me to post, please feel free to comment or even email me directly.

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