Tuesday, August 20, 2013

The power of quality content

As many of you probably know, one of the biggest components of internet marketing is creating content for the web.  This is due in part to the fact that for the most part, you can publish your content for free.

There are an almost endless supply of websites and blogs at which you can post articles, blog entries or comments, videos, threads on forums, newsletter content and of course, your own blogs and websites.  And in almost every case, this content can contain links to whatever you want.  This has the added benefit of driving traffic and increasing your back link status for the search engines.

many people wonder if content creation is really worth it.  Does writing for the internet really have any effect.  I'd love to hear your thoughts, but here is what I've learned and believe.

yes, writing for the internet really does work.  Consider several factors.  First, the internet is all about content.  You've heard the phrase content is King.  Well, this is true.  But in reality, content is the Kingdom.  The internet thrives on content and it's what the search engines want.  so when you create quality content, it gets noticed by everyone.

Second, in most cases, once your content is published, it's out there forever.  It's sort of like getting a free billboard on the highway that will never get taken down.  What a bargain for free, huh?

Thirdly, because there is such a desire for new content, webmasters and bloggers are constantly scanning the web for information that they can then post on their own websites and blogs.  so not only does your content last forever, it gets duplicated and spread around.  This means more eyeballs reading what you've written and more links.

As always, however, let me restate.  It's "quality" content they want.  If you're going to take the time to publish something, make sure it's good.  don't rely on cheap $2 for 500 word article writers, or article spinners that reword your text into nonsense.  Either take the time to write about what you know in a clear and concise and informative way, or hire somebody that can.  There is a truth in life and in writing.  The bad stuff will have much more of a bad effect than the good stuff will have a good effect.  It's human nature.

Monday, August 19, 2013

Welcome to the new writers blog!

hello there,

Welcome to the newest writing blog to hit the web.  I hope this fast becomes a valuable and powerful resource for writers and business people alike.

if there is one discipline which effects virtually everyone, be it their emotions or their livelihood, it's writing.  Even in today's fast-paced wireless world where we have visual access to so much information and entertainment, writing is still the dominant force out there.  This is true whether you're talking about fictional entertainment, news, education or business.

When it comes to business, your ability to write, your ability to hire a good writer and your ability to communicate your thoughts to your customers, employees and peers is critical.  Writing lies at the center of all of that and more.

Writing touches everything.  If you create a video, audio or graphic, writing is needed to plan and determine what information will be presented and how.  if there is one truth in all forms of writing, but especially in terms of writing for business, it's that it's not enough to say something, you have to say it the right way.

This blog will probably focus mainly on business-oriented writing, although those who write for fun and for entertainment are also welcome.  We want this to become a community where authors and those who hire them can find helpful info, communicate with one another and broaden the scope and power of all our lives.